It was, of course, the astounding success of propaganda during the war that opened the eyes of the intelligent few in all departments of life to the possibilities of regimenting the public mind . . . the manipulators of patriotic opinion made use of the... Propaganda - الصفحة 28بواسطة Edward L. Bernays - 1928 - عدد الصفحات: 159عرض كامل - لمحة عن هذا الكتاب
| Robert Jackall - 1988 - عدد الصفحات: 266
...intelligent few in all departments of life to the possibilities of regimenting the public mind... . [T]he manipulators of patriotic opinion made use of...apply a similar technique to the problems of peace. 21 Where Ivy Lee had advocated, at least in public, the desirability of open rational discourse, Bernays,... | |
| Robert Jackall, Janice M. Hirota - 2000 - عدد الصفحات: 372
...all departments of life to the possibilities of regimenting the public mind. . . . [T]he manipulation of patriotic opinion made use of the mental cliches...apply a similar technique to the problems of peace. CHAPTER TWO: PUBLIC RELATIONS FOR ADVERTISING 1. For this account of the origins of the Advertising... | |
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