 If we understand the mechanism and motives of the group mind, is it not possible to control and regiment the masses according to our will without their knowing it? ... theory and practice have combined with sufficient success to permit us to know that...  Propaganda - الصفحة 47بواسطة Edward L. Bernays - 1928 - عدد الصفحات: 159عرض كامل - لمحة عن هذا الكتاب
 | Richard Hofrichter - 2000 - عدد الصفحات: 366
...be possible to "control and regiment the masses according to our will without their knowing it. ... Theory and practice have combined with sufficient...in public opinion with a fair degree of accuracy. . . .'" Bernays perfected an approach that PR professionals have come to call "the third party technique."... | |
 | Gerald Sussman - 2005 - عدد الصفحات: 282
...now possible to control and regiment the masses according to our will without their knowing it.... [T]heory and practice have combined with sufficient...cases we can effect some change in public opinion ... by operating a certain mechanism" (cited in Ewen 1976. 83-84). 2. The most blatant example was... | |
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